Words with punch.
Your antidote to AI slop: handcrafted, personality-laden copy to catch eyes and win business.
Tickled the keys for
Need it written? I’ll write it.
Wow-worthy words for a website. Captivating copy for a client. Thought leadership for your readership.
Zero fuss, minimal edits; just clear, engaging content that hits the mark, written in a voice that resonates.
Websites
Seize attention and make sales with impactful, on-brand copy.
Blogs
Reel in tasty traffic by showing off your knowledge and expertise.
Sales
Sell in your sleep with emails, ad copy, landing pages and more.
Socials
Make your posts and profiles pop with brand personality.
Thought leadership
LinkedIn content to place you at the leading edge of your industry.
Brand development
Not sure what your brand sounds like? Let’s find your voice.
Portfolio
Am I any good? You tell me.
Rates
Everybody has a price. Here are mine.
Web copy
From AU$0.50/US$0.35 per word
(e.g. a 10,000-word website from AU$5000/US$3500)
Unlimited edits included (though I rarely need more than one round)
Blogs
From AU$0.30/US$0.20 per word
(e.g. a 1000-word blog from AU$300/US$200)
Unlimited edits included (though I rarely need more than one round)
Hourly rate
I’m yours for AU$100/US$70 per hour.
Can’t see what you need? Want to cut a deal?
Hi, I’m Michael, and I love words.
I love buttery, blubbery words like gluttonous, deciduous, oodles and garbled.
I love sharp, creaky words like cantankerous, blinkered, valedictory and counterfeit.
I love sullen, surly words like blunder, drab, encumber and underwhelm.
I love the smoothness and spectacle of ‘V’ words like svelte, suave, vivacious and effervescent.
I love commanding, authoritative words like empirical, momentous, indefatigable and judicious.
I love peppy, wormy words like giggle, gurgle, bubble and burp.
I much prefer the word writer to salesman, so I quit my job in 2015 to try my luck as a freelancer.
It’s been over a decade and I still love words.
Can I write a few for you?
“I’ve been a proud and satisfied customer of Michael’s copywriting skills for many, many years. A true wordsmith, Michael is able to write informed and insightful copy with minimal instructions. In a world of AI, Michael’s skillset is even more valuable and I look forward to working with him for many more years.”
Matthew Heyes
Founder, Backpacker Job Board
Let’s chat.
Signed, sealed, delivered
Michael Catford // Copywriter 